Current situation and development trend of the mos

2022-07-24
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Current situation and development trend of global and domestic label printing market I. current situation and development trend of global label market according to the survey data of tarsus consulting company, the global label consumption has exceeded 42billion square meters, and the total global sales volume is 73billion US dollars. Among them:

China accounted for 22%, maintaining rapid growth; Western Europe accounts for 27%, slightly lower than the 28% of the United States, while eastern Europe only accounts for 8%; Japan accounts for 7% and South America for 6%; India and other regions account for 4%. Compared with the growth rate of the label market in developing countries and developed countries, the growth rate of the label market in developed countries decreased by% percentage points on average every year

in terms of per capita label consumption, North America has the highest per capita consumption, followed by Europe, but there is a big gap. In South America, China, Southeast Asia, India and Africa, the per capita consumption level is very low, but there is a lot of market space

according to the development trend of flexo printing technology in the global label market, flexo printing is the fastest developing technology in the past 15 years. Flexo CTP application greatly improves the resolution and reduces the thickness of the plate

1. Development trend of various label markets

in many label applications such as pressure-sensitive labels, shrink sleeve labels, wrapped film labels, in film labels, stacked labels, etc., pressure-sensitive labels account for the largest market share, and shrink sleeve labels and wrapped labels grow fastest. Sleeve labels produced by label manufacturers have seen the fastest growth, and the same is true for wound film labels

2. UV flexible printing is emerging, and the growth of digital label printing products is also growing rapidly

the statistics of printing methods adopted by European label manufacturers in 2010, from the most to the least, are UV flexographic printing, flexographic printing, hot pressing/cold pressing technology, silk printing, embossing, combined printing, digital printing, offset printing and gravure printing

3. The consumption distribution of self-adhesive label materials in Europe from the largest to the smallest is: food, transportation logistics, retail, personal care, home care, beverages, oil chemicals, pharmaceuticals, office supplies, red wine, durable goods, and others

4. Market development trend

shorter product cycle, ability to tap supplier database (MIS), environmental challenges, personalized label growth, digitization, more brand protection solutions, end users always seek to reduce costs, reduce packaging and rationalize packaging, global brand owners are looking for one-stop services, reduce market entry time, zero inventory (overall cost control),

5 Global label market trend

the main growth opportunities of labels in emerging markets mainly involve: manufacturing global well-known brands - especially in: health and personal care products, medicine; Development of organized Retailing - especially for: food labels, logistics and distribution labels, private/own brand labels

6. New trends in the development of the printing Market:

changes in the label printing Market: smaller and smaller label production, short cycle is an important trend, shorter and shorter delivery cycle, and the market needs personalized information

there are more and more varieties of label products, and the printing volume is small. Sometimes there are only pieces

short cycle is the need to adapt to the fierce competition in the market

products required by the era of personalization and differentiation not only have beautiful appearance, but also need to meet the requirements of personalized variable data printing or printing

7. The color label market is growing

8 Growth of digital label printing

15% of the newly installed web label printing equipment in 2009/10 were digital labels

2020 will increase to 40%

digital is a new and growing technology

9. Sustainable development

the purpose of becoming more sustainable development is to reduce emissions and waste; Reuse; Recycle recycling; Degradable degradable. Namely, 3r+1d principle

10 There are more and more requirements for environmental protection and sustainable development

low carbon, energy saving, emission reduction, environmental protection and green printing have become one of the primary tasks of the current industry development

the current international environmental certification systems include: ISO 14000 (environmental certification system), EN13432 (testing and certification of plastic environmental protection packaging bags), SFI (American Sustainable Forestry Initiative), FSC (Forest Management Committee), PEFC (the world's largest forest certification system), i.i.f.e (TLMI environmental certification system), Leeds (environmental design and energy conservation certification), carbon footprint 4 Leakage of oil (carbon footprint) from the magnetic reversing valve of the hydraulic universal experimental motor to the valve, etc.

in order to improve the green environmental protection level of printing, the Ministry of environmental protection and the General Administration of publication signed a strategic cooperation agreement on the implementation of green printing on October 14, 2010, and are actively promoting it

11. Looking into the future,

short edition printing is a hot and trend

marketing begins to use local materials and combine them with packaging

smart labels

new label systems and regulations with heat deformation temperature up to 175 degrees - Food and medicine

more prepress software applications (as well as MIS systems)

more and more products begin to be short edition, such as packaging printing and flexible packaging, Packaging box and paperboard

environmental protection solution will directly affect the working effectiveness of the machine

12 The development of new technologies

at present, newer technologies have been emerging and are being developed and applied, such as digital ink jet technology and CTP direct plate making technology. The combined printing system that can combine various functions can well ensure: high quality printing effect; Low management cost, high speed, high productivity and high flexibility; Less prepress preparation time

(I) us label printing industry

1 There are 5000 label printing enterprises in the United States, with an annual output value of about 6billion US dollars. The tag and label manufacturers Institute, or TLMI, has a history of 78 years. The association has 140 printing enterprises and 140 suppliers

take the printing industry as an example, packaging and food account for 23%, beverages account for 11.2%, and personal products account for 11%

the adoption of new technologies, such as high-definition flexographic printing and digital printing, has developed rapidly

American label and printing enterprises are now advocating the use of two percentages, namely 100% of the latest technology and 100% monitoring. 100% monitoring refers to the detection of each label

from the perspective of label market development, digital printing machines are growing. In 2009, HP sold 1000 indigos worldwide. Some people think that there are more. At present, although digital printing has developed rapidly in the United States, the number of digital printing is usually smaller than that of traditional printing. However, the United States has a vast territory and a large population, so it has a large demand for printed materials. Therefore, the proportion of digital printing in American label and printing enterprises is still small

(II) status of European label industry

in 2010, the consumption of self-adhesive label materials in Europe was about 570million square meters, an increase of 11.4% compared with 2009

geographically, the growth of label material demand is mainly in Eastern Europe and southern Europe (including Turkey), both of which have reached double-digit growth rates of 20.6% and 13% respectively. Among these regions, Turkey, Russia, Bulgaria and Romania have an annual growth of more than 20%, and the demand for self-adhesive labels has a relatively stable growth of about 4% 5%, while Germany, the Netherlands, Italy and Spain are at the forefront of the double-digit increase in rolled steel

II. Current situation and development of China's label industry

with the development of China's national economy, especially the rapid development of food, household chemicals, washing products, medicine, cosmetics, home appliances, small household appliances, supermarkets, logistics and other industries, as well as the implementation of electronic supervision codes, there has been a rapid growth

in 2011, the total industrial output value reached 23billion yuan, and the output reached 3billion square meters, an increase of 20% over the previous year

(I) the situation of China's label market is satisfactory

1 Label printing has always maintained a momentum of rapid growth, with a growth rate of about% in the past two to three years

2. Exports grew rapidly

3. Many label industry chain enterprises are expanding production capacity and increasing investment

supermarket retail industry

with the rapid development of export retail industry, foreign retail giants such as Carrefour, Wal Mart and Metro have entered China one after another. Domestic supermarkets are springing up. The future competition war has begun in the laboratory. Now, the demand for self-adhesive labels in major supermarkets will only increase

logistics industry

with the development of market economy and the acceleration of commodity circulation, there is an increasing demand for variable printed labels, such as baggage labels and mobile labels. In some logistics developed countries in Europe, the self-adhesive labels printed with variable information have accounted for 40% of the total demand of the self-adhesive label market. However, in China, the market is still very backward, and the annual per capita consumption is very small

in the future, enterprises will pay more attention to logistics control to save costs and improve efficiency, and use bar code labels to control production management, inventory management, quality tracking, etc

in addition, the application of self-adhesive in clothing, food, fruit and other fields is also gradually increasing

(III) the current label industry chain attaches great importance to the development and application of new technologies

digital ink-jet technology

printing technology is one of the fastest growing technologies in the world, and digital ink-jet technology is the development direction of printing technology, which has been fully confirmed in drupa2008, ipex2010 and print china2011 exhibitions. Beijing Beida Founder Electronics Co., Ltd. independently developed and successfully developed the inkjet digital printing machine in 2008, which was unveiled at the 2008drupa exhibition. At present, it can be mass produced

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